Content Marketing - Contensify

Semrush Global Marketing Day 2023: Marketer’s Guide to Changing Audience Perceptions About Brands

Branding and marketing are often handled separately in many companies. This leads to a lack of coordination between the two teams, resulting in a fragmented approach to the organization’s overall marketing and branding strategy. But the truth is that the two need to work together to create a consistent perception. By working together, the two […]

Semrush Global Marketing Day 2023: How to Monetize Content and Earn Money

Learn how to monetize content from industry experts. According to a recent study by Forbes, there are about 50 million content creators across different social media platforms. As a result of which, there is a lot more content being created and published across channels every day. And it’s not just the brands – individual creators […]

The Art of Video Content Marketing: Crafting Engaging Stories for Your Audience

Learn how to create engaging stories with video content marketing. The use of video as a medium to promote a product, service, or brand is known as video content marketing. It is an effective tool for businesses to reach and engage their target audience, raise brand awareness, and increase sales. Every day, people are bombarded […]

Understanding The Content Marketing Lifecycle [Infographic]

Learn how to create content that converts with the content marketing lifecycle. Even though an increasing number of businesses are using content marketing to reach their target audiences, many struggle to reap the benefits of it. This is owing to the inability to understand the dynamic pieces of how a content marketing strategy works – […]

How to Use Monday.com for Content Marketing in B2B

Learn all about using Monday.com for content marketing at B2B SaaS companies. Whether you’re a solopreneur, a freelancer, or a project manager leading a team, you probably use work management tools to plan and manage your day-to-day operations. These work management tools let you track all your tasks and projects in one place. Today we’ll […]

The State of B2B Content Marketing Strategy Maturity [Infographic]

According to Semrush’s State of Content Marketing 2022 Global Report, there were 22% more searches regarding “What is content marketing?” than in 2021. More and more people are becoming more aware of content marketing than ever before. The report also mentions that people were curious to learn more about the importance of content marketing — […]

Semrush Holiday Marketing Calendar: Lessons for B2B SaaS Marketing

B2B SaaS marketing lessons from the Semrush holiday marketing calendar campaign. Most companies generate a huge chunk of their revenue during the holidays, accounting for up to 20-40% of their annual sales. All of this is accomplished through the holiday season campaigns that offer generous discounts. But unlike B2C companies, B2B SaaS companies don’t get […]

Inbound Vs Outbound Marketing: Know the Differences and Use Them Both

our answer to the inbound vs outbound marketing debate. Inbound and outbound marketing are two powerful strategies for an organization’s growth that are opposed in how they work. Despite fundamentally having a common motive, i.e., revenue generation, the two leverage different tactics, and logic and take different time spans to show an impact. That’s precisely […]

Category: Content Marketing