Selling the Invisible: A Field Guide to Modern Marketing (Harry Beckwith)
Are you a B2B business that sells services and is struggling to get their brand noticed? Here's how you sell the invisible.
Best Marketing Books To Read
The digital landscape is growing by the day. Consumer trends are changing every minute. Marketing trends evolve every second. So how do you keep up with marketing and learn what’s needed to grow your business? By reading more.
Best Marketing books for entrepreneurs, marketers and even beginners
There are thousands of marketing books out there. So we’re making sure we recommend only those that we at Contensify have read. As a content marketing agency for B2B startups, we learn by reading extensively, and now we want to share our reading list with you.
To Sell Is Human: The Surprising Truth About Persuading, Convincing, and Influencing Others (Daniel H. Pink)
To sell is human is one of the smart books around how every human is built to be ma marketer and an effective salesperson - but only when they have the right direction and a good strategy in place.
Social Media ROI: Managing and Measuring Social Media Efforts in Your Organization
Social media marketing is often hard to attribute and organisations tend to struggle measuring the impact of various channels on their growth. This book on Social Media ROI explains it all.
Buyology: Truth and Lies About Why We Buy (Martin Lindstrom)
Want to understand consumer psychology better so you can market better? Here's one of the best marketing books to get closer to knowing how your target audience thinks.
The 1-Page Marketing Plan (Allan Dib)
Getting started on creating your first every marketing strategy? Here's a one-page marketing plan that will help you get started on reaching your audience and turning them into customers.
Full Circle Marketing (Wayne Mullins)
If you're looking for a book that will help you understand the role of marketing from awareness to a consumer becoming a brand advocate for you, this is one of the best marketing books you'll ever find.
