5 Tools to Upgrade Your Infographic Making Skills

The internet space is full of information, all kinds of information- the good, the bad and the ugly. A regular online content consumer is taking in almost 285 pieces of content on a daily basis! Now that’s a huge amount of data to take in. So how do you make sure, the reader consumes your […]

A Beginner’s Guide To Tumblr For Business

Most businesses often struggle to understand the complete use of micro-blogging platform “Tumblr”. Sure, it caters to a unique audience. The contributions made here are usually NOT run-of-the mill content. But despite being niche, it is not able to ring a bell even today. Well, there are a number of reasons for that: Even though […]

10 Must-Have Tools For Efficient Content Marketing

According to eMarketer, 60% of marketers are producing at least one piece of content everyday. And with the way content marketing is picking up in the digital industry, this number is only going to increase. Thankfully though, there are a number of tools in the industry now, that can help marketers manage their time more […]

How Emotions Play A Huge Role In A Marketing Strategy

how to make your social media content plan

Human beings and emotions go hand-in-hand. Take away emotions from them and you will find robots in blood and flesh. Marketing campaigns thrive on emotions. Triggering an emotional response from the audience is an important element of any successful marketing campaign. Here’s how you can use emotions for marketing.

How to Make Your Website Mobile Friendly

The number of people who access web content from their portable devices is growing every single day. In fact, number of mobile users have now exceeded over 1 billion people worldwide, and even overtook desktop usage for the first time in 2015. This, along with the roll out of Google’s brand new algorithm that penalises […]

How To Make A Fairy Tale Convert : The Art Of Storytelling

Originally published on: Medium | Vanhishikha Bhargava By now, companies and brands across the world are well aware of the fact that irrespective of how different their product is from those being offered in the market, there is no way they can escape telling a good story. Let’s be honest for a minute here, not […]

Content Hackers Alert: The New List Of Must-Haves

Apart from a work desk, a comfortable chair, a great view to inspire and of course, a brilliant machine to work on, there are a few things that a content hacker needs to be equipped with for maximum productivity. The bad news? Most of you out there might not be aware of these needs. The […]

Free Images Are Happiness! (Just Like Free Food)

“A picture is worth a thousand words” You may be the best writer in the world, but if you are always posting chunky textual content, chances are you’ll lose out on a lot of audience – because of boredom. You just need to pep up your posts, tweak them a little to engage the creative […]